A ‘Twitcom’ from Southwest Airlines

Travel Blog  •  Rob Verger  •  03.25.09 | 12:01 PM ET

This is priceless. Southwest Airlines’ blog, Nuts About Southwest, has posted what they call a “twitcom.” Here’s what they did: They created four characters, imagined a situation for them, and then, during an hour-long time window, Twitter followers submitted the lines the characters would speak. The incentive to participate came from the fact that Southwest picked one Twitterer in a raffle afterwards, and will send that person to the Nashville Film Festival.

The result is a 6-minute skit, acted out by Southwest employees on the airline’s emerging media team. Video below. As it says in the posting, “Please don’t laugh at our acting skills.” But isn’t that all part of the fun?