Harrods: ‘The Ultimate Bespoke Travel Agency’

Travel Blog  •  Eva Holland  •  08.04.09 | 11:54 AM ET

Photo by sonewfangled via Flickr (Creative Commons)

Forget about those discount holiday packages on sale at the grocery checkout counter: Travel-retail fusion has gone upscale. The personal shoppers at Harrods, the venerable London department store, are now offering customized holiday bookings—with a low, low minimum purchase of £2,500. And the maximum? There isn’t one. Over the course of a few phony phone calls, the Times Online’s Mark Rudd took the new travel service for a test drive.