Che: The Brand

Travel Blog  •  Jim Benning  •  09.20.04 | 11:19 PM ET

The new Che Guevara-related film “The Motorcycle Diaries” opens this week in U.S. theaters. Marking the occasion in today’s Los Angeles Times, New Yorker writer and Che biographer John Lee Anderson offers a thoughtful reflection on the ubiquitous Che image. Che, he writes, “lives on as a youthful recrimination of the Icarus myth, which is at once a moral tale and a lamentation about the eternal tragedy of the fleeting nature of youth and its doomed idealism.”



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