Iowa’s New Tourism Campaign: ‘Arrest a Traveler’

Travel Blog  •  Eva Holland  •  11.12.09 | 9:47 AM ET

Promotional campaigns just keep getting weirder. The latest: A small town in Iowa that had its sheriffs “arrest” a pair of motorists with out-of-state plates and offer them a free night’s stay. Predictably, accusations of abuse of police power have been flying—though not from the “arrested” couple, who noted that the town is “darling.” Mission accomplished? (Via @BudTravel)

Tags: Propaganda, Tourism, Tres Loco, North America, United States, Iowa, News and Briefs

Eva Holland is co-editor of World Hum. She is a former associate editor at Up Here and Up Here Business magazines, and a contributor to Vela. She's based in Canada's Yukon territory.


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