The State of the Lonely Planet
Travel Blog • Michael Yessis • 06.21.03 | 12:51 AM ET
Guidebook publisher Lonely Planet announced last week that it was cutting 45 positions worldwide. Publishers Weekly writer Steven Zeitchik follows up with an overview of the company’s plans in what are difficult times for the travel publishing industry. “Travel is always evolving,” Lonely Planet USA president Todd Sotkiewicz told Zeitchik. “Just like when it started, Lonely Planet figured out where travel was headed, it’s exciting to figure out where travel is going to be.” Among the plans LP has for the future: A TV deal in Europe, a guide to scenic California drives and “The Kindness of Strangers,” a collection of moments from the road edited by “the affable former Salon travel editor Don George.” The book will have a preface from, of all people, the Dalai Lama.